After Color shampoo

After Color, the shampoo that locks your colour in

A great colour job can be won or lost at the backwash, a professional post-colour shampoo stabilises the pigments, seals the fibre and stretches out the shine your client has just paid for. After Color gives every Yconik technique a clean finish, and saves you the "my colour has already faded" phone call.

At 8,90 €, it's the reflex that pays, a proper pro backwash ritual, a result that holds, a client who books again. The hairdressers put it better than we do.

Why an 8.90 € post-colour shampoo is not a cut-price shampoo

The number that matters is not the price of the bottle, it is the price of the step. Divide 8.90 € by the number of technical washes you get out of a litre and you land under the line where the question stops being a question. A professional post-colour shampoo does its work in the minutes right after the rinse, while the pigments are still moving.

What a colour that bleeds actually costs

A client calling back three days later means a slot blocked, product used again and trust chipped. One redo avoided in a year has already paid for the bottle several times over.

Why we can sell it at this price

Because between the lab and your backwash there is nobody. No sales force to pay, no wholesaler margin, no catalogue budget. What disappears is the middlemen, not the formula.