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Behind the scenes

What if we told you everything?

Who we are, where we come from, why we do this. No filter, no BS, no corporate speak. Welcome to the inside of YDOL.

Who's behind YDOL?

Or rather: who's behind that tube at €1.99? YDOL is part of the HAIRMONYgroup, an ecosystem entirely built for hair pros, with one simple vision: put the craft back at the center. Behind YDOL, there's passion. Technicians, colorists, people who know the trade inside out. And a founder who's done this before.

KUST. The big sister.

Before YDOL, there was KUST. A brand that shook up the hair game. Formulas that actually work, clean design, a bold vision. KUST is the brand of artists and creatives, the ones who see hair as a canvas.

KUST was already a revolution. YDOL is what comes next. The founder
KUST's face

Why did we create YDOL?

Because we saw too many stylists stuck between overpriced products, sketchy brands and marketing talk that'd make a used car salesman blush. So we decided to keep it simple:

  • Pro products, that's it.
  • Serious quality, fair price.
  • You pay for the formula, not the hype.
YDOL tubes

The HAIRMONY group.

Built by pros, to create brands that actually matter. In the HAIRMONY family: KUST (kust.fr), the premium brand for creative hair artists.

Heart in Paris, shipping from everywhere.

YDOL is Parisian, the real deal, not "45 mins outside Paris". But our logistics hub is in Bouchemaine (49) with our partner Greenlog. A solid team, super responsive, committed to the planet, shipping fast and clean.

  • 📦 Fast shipping
  • 🌿 Committed to the environment
  • ✅ Responsive and reliable
YDOL headquarters
Secure payment
Fast delivery
Available 24/7
Best value for money
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